AliExpress logo PNG

Download the official AliExpress logo in PNG and SVG formats — original crimson red, black, and white with transparent background by default.

AliExpress logo, original color

About the AliExpress logo png

Launched in 2010 by Alibaba Group in Hangzhou, China, AliExpress transformed global consumer e-commerce by establishing a direct cross-border business-to-consumer (B2C) bridge between international shoppers and manufacturers across Asia. Unlike its wholesale B2B sibling Alibaba.com, AliExpress was engineered specifically for individual consumers, offering millions of consumer electronics, apparel, household goods, and specialty items with international shipping to more than 200 countries and territories. The distinctive AliExpress visual identity features a modern, energetic typographic logotype with clean lowercase geometry, accented by a vibrant red shopping motif and rounded character curves. The bold, friendly styling communicates accessible global shopping, reliable value, and international delivery. An AliExpress logo png download provides this globally recognized retail commerce emblem.

The signature brand color defining AliExpress is vibrant Crimson Red, specified by hex code #FF4747 (RGB: 255, 71, 71). This energetic, attention-grabbing shade of red expresses retail excitement, consumer passion, commercial dynamism, and celebratory shopping culture. The vector graphic provided on this page is a meticulous, single-color flat Simple Icons redraw capturing the authentic geometry of the AliExpress logotype. Stripped of complex multi-color gradient fills or drop shadows, this clean digital asset reproduces with absolute precision across e-commerce comparison sites, shopping blogs, price tracker extensions, and retail review videos.

Disambiguating AliExpress from other commercial entities within Alibaba Group is critical for retail analysts and e-commerce content creators. While sharing corporate ownership under Alibaba Group, AliExpress is strictly a consumer-facing retail B2C marketplace, completely separate from wholesale platforms like Alibaba.com and 1688, or domestic Chinese platforms such as Taobao and Tmall. Technical search queries including "aliexpress logo png," "aliexpress logo transparent," "aliexpress logo svg," "aliexpress logo white," and "aliexpress app logo" specifically target this international consumer marketplace badge.

Every digital download file available on this page features a true alpha transparent background. An AliExpress logo transparent download allows frictionless visual embedding into retail comparison guides, affiliate shopping websites, mobile deal aggregators, and marketing slides without an unwanted white bounding box. We supply five standardized PNG resolutions: 64px and 128px for browser extensions and retail category icons, 256px and 512px for blog review articles and consumer tutorials, and 1024px for large keynote presentations and high-resolution posters. The AliExpress logo svg download offers infinite vector scalability with featherlight file weight.

Alongside the signature Crimson Red (#FF4747) version, this page provides pre-rendered crisp white (#FFFFFF) and solid black (#000000) variations. The white AliExpress logo is an essential asset for dark-mode shopping apps, midnight website headers, and high-contrast marketing displays. The wordmark typography is set in a custom geometric grotesque sans-serif characterized by balanced proportions, wide apertures, and rounded terminals that emphasize approachability and modern consumer trust.

When incorporating the AliExpress logo into retail reviews, cross-border shopping guides, or price tracker software, adhere to standard nominative fair use practices. The digital vector files on this website are distributed under the Creative Commons CC0 license via Simple Icons, permitting free personal and educational use without required attribution for commercial identification. "AliExpress" and the AliExpress logo are registered trademarks of Alibaba Group Holding Limited. Featuring this emblem to denote merchant affiliation, illustrate product sourcing, or review marketplace experiences constitutes standard nominative fair use, provided you do not imply official partnership or corporate endorsement without an authorized agreement. Review our usage guidelines page for comprehensive instructions.

AliExpress logo png — FAQ

What is AliExpress?

AliExpress is a leading international business-to-consumer (B2C) e-commerce marketplace owned by Alibaba Group, allowing global consumers to purchase products directly from manufacturers and distributors.

How is AliExpress different from Alibaba.com?

AliExpress is a retail platform designed for individual consumers with no minimum order requirements, whereas Alibaba.com is a wholesale business-to-business (B2B) platform designed for bulk trade between corporations.

When was AliExpress founded and who owns it?

AliExpress was launched in 2010 by Alibaba Group, headquartered in Hangzhou, China.

What is the official AliExpress logo color and hex code?

The official AliExpress brand color is Crimson Red, designated by hex code #FF4747 (RGB: 255, 71, 71).

Is there an AliExpress logo PNG with a transparent background?

Yes — all five PNG sizes (64px to 1024px) feature an alpha transparent background, ensuring clean placement on any light or dark background without an unwanted white box.

Does AliExpress have a white logo for dark mode?

Yes. This page provides a solid white (#FFFFFF) AliExpress mark designed specifically for dark-themed mobile apps, website headers, and presentation decks.

Is this AliExpress logo PNG free to use?

The digital file is licensed CC0 through Simple Icons, making it free to download and use without attribution for commercial identification. AliExpress is a trademark of Alibaba Group Holding Limited.

Should I download the AliExpress PNG or SVG?

Download the PNG for shopping review blogs, deal tracker apps, and presentation slides. Download the SVG for resolution-independent vector graphics in responsive websites, high-DPI screens, and print publications.

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